You've heard it from every coach, every book, and every conference stage. Here's the thing: it's true. So why isn't it working for most agents?
Each one calls it something different. They all teach the same principle.
Market to your database systematically. The 33 Touch approach sets a minimum of 33 touches a year to everyone you've met, with even more for the advocates who send you business.
View on Amazon →Build on relationships, not transactions. Auto Flow sends something of value three times a month, 36 times a year, and Personal Flow adds the personal contact built through the Ninja Nine daily and weekly habits.
View on Amazon →Stay ever present with the people who know you: a monthly item of value in the mail, plus phone calls, handwritten notes, and pop-bys creates a business that allows you to work by referral.
View on Amazon →The principle: stay in front of the people you know, consistently.
Pulse Point HQ is not affiliated with or endorsed by the authors or publishers of these books.
Going from "I know what I should do" to actually doing it is where most agents fall off.
Your business really is in your database. Let's see what yours can produce, then build a plan to help you get there.
Four quick steps. Your results are free, with no email required.
If someone handed you a ready-to-go buyer or seller and asked for a referral fee, would you take it? Most agents say yes.
You'd gladly give up $0 for that business. So what if you invested in generating your own?
A database marketing plan that's easy to execute consistently, delivering 40 to 52 impressions to every household each year, runs about $0 a year. That's roughly 0% of that commission.
You'd pay $0 in referral fees for 0 transactions. Why not invest $0 to create 0 closed transactions from your own database?
In the free class, you'll build your own customized database marketing plan and see how to realistically carry it out, consistently, all year long.
Build your plan in the free classProjection uses a conservative 15 closed transaction sides per 100 households marketed to consistently, in line with ratios described in Ninja Selling; The Millionaire Real Estate Agent describes a higher ratio. Marketing estimate includes the platform, postcards, email, greeting cards, pop-bys, and one client event. Estimates only, not a guarantee of results.
Your database already holds the business. Now it's about reaching it, consistently.
Run the NumbersIn the free class, you'll build your customized database marketing plan and see how to carry it out all year.
Join the Free ClassJoin Power Hour, a free daily work session where agents across the U.S. work their database together.
Join Power Hour FreeThanks for reaching out – looking forward to connecting with you.
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