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Category: Sphere

Stop Chasing Deals: The Power of Your Sphere of Influence

A real estate agent on a phone call at her desk, illustrating relationship marketing and staying connected with her sphere of influence to grow her business.

Most real estate agents hear “build your Sphere of Influence” early in their career. Coaches say it. Brokers repeat it. Books like The Millionaire Real Estate Agent and Ninja Selling dedicate entire chapters to it. But few people explain what it actually feels like when it works—or how dramatically it can transform not just your […]

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